Wine to me is passion. It's family and friends. It's warmth of heart and generosity of spirit.
Robert Mondavi

Friday, October 2, 2009

Cork'd: a cool place for anyone who enjoys wine

During my excursions into the world of wine, I have stumbled upon some good and horrid places to discuss and find information regarding different wines. Thanks to the hard work of the people at Cork’d (especially CEO Lindsay Ronga), wine lovers now have another fun and legitimate place to obtain information on wine prior to sinking a decent amount into a bottle.

A few weeks back my cousin sent me an email containing a link from TechCrunch of all places. It contained a piece written about the re-launch of the once popular, and then dormant, now bustling again Cork’d. The site was revived by king of the "sniffy sniff", Gary Vaynerchuk (Vay-ner-chuk), of Wine Library TV and Fox News fame. To me, Cork'd appears to be the lovechild of Facebook and Snooth, which is a good thing. Although Snooth is certainly the king in this arena for the time being, I feel that the leadership will have Cork'd nipping at their heels sooner rather than later.

The purpose of the site is to provide a moderated community for anyone who drinks wine. The content includes tasting notes, member profiles, grape info, featured wines and wineries, and so much more. It is also very well organized and the fact that profiles are attached to the ratings and comments is a welcomed feature as well. Due to this, members are accountable for what they say and how they act. This last point is a lot more significant than you may think.

So, if you like wine, you should definitely check Cork’d out and set up an account. It has proven to be a good reference and a cool way to interact with people that enjoy wine.

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